When Biddell was fifteen he started to design clothes because he could not find any clothes in his size. He used clothes in stores around him as guidelines to create his own clothes. With clothes being featured in boutiques in Calgary, Vancouver and Victoria he has done really well. Biddell would describe his aesthetic as loud and clean which translate into clothes that people notice.
Biddell also works for film and television as a costume maker. Biddell's line is sold from his shop
The NuPlace. If Biddell could be anyone for a day he would like to be Brian Bailey
… More and his favorite designer is Alexander McQueen. Biddell can't leave his house without his music.