NBC is having a reality good summer
America loves seeing if America has talent.
The NBC reality show, from American Idol cocreator Simon Cowell, looks poised for a good summer run. In its premiere last Wednesday, Talent was the number one show of the night.
For the week, Talent was the number two show in adults 18-49 (4.6/14) and overall total viewers (12.4 million). ABC's NBA Finals telecast kept Talent from the ratings crown, but the reality show was number two overall out of the 111 shows on the prime-time schedule.
Talent looks to continue the tradiiton of summer-fun reality hits started by Dancing With the Stars. Part of Talent's draw is its stable of celebrity judges: Piers Morgan sates viewers' desire for a snarky Brit; pop star Brandy proffers her own brand of Paula Abdul-ish warmth; and ex-Knight Rider David Hasselhoff emits tan-faced proclomations of comforting, moderate intensity.
Other highlights of the show were a grandmother who rapped and a man who played sounds with his nose, which he called a "nose flute."
Cowell has been squeezing out America-themed reality shows with clockwork regularity. Last season, ABC aired his American Inventor, a contest where people vied to be the top inventor and win $1 million toward the development of their idea.
While NBC took a drubbing this past regular season, the peacock is doing well in the summertime ratings race. Reality competition Last Comic Standing is also performing well in its fourth cycle, placing number five for the week.
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