The Big Show is a 1936 western directed by Mack V. Wright. Although movie star Tom Ford (Gene Autry) is supposed to do a show at the Dallas, Texas Centennial Celebration, he decides to go on a holiday instead. As a result, his frazzled manager Lee Wilson (William Newell) decides to put stunt double Gene (Gene Autry) in his place. Gene soon shows a flair for singing and his producer plans to let Gene pretend to be Ford in a series of musicals. Gene's life becomes complicated when he starts up a romance with beautiful Marion (Kay Hughes), which causes Ford's girlfriend to think that he is cheating on her. Gangsters Rico (Harry Worth) and Blackie (Jerry Larkin) know that Gene is not the real Ford and proceed to blackmail Wilson by threatening to reveal the truth. As tension mounts, Gene struggles to keep his relationship with Marion and to bring the criminals to justice.