Aqua Teen ratings barely affected by publicity

$2 million doesn't go as far as it used to.

The extra publicity surrounding Aqua Teen Hunger Force, which is costing Turner Broadcasting a cool $2 million, didn't change the ratings for the show much. In its first post-bomb scare airing, the show averaged 386,000 viewers last week among 18-to-24-year-old viewers, up 6,000 viewers from the week before, according to Nielsen Media Research.

Last week, the city of Boston went into high alert when blinking electronic devices were discovered around the city. Hours later, it was learned the devices were part of a guerilla marketing campaign to promote Aqua Teen.

Monday, Turner Broadcasting and the ad agency Interference are paying $2 million to Boston to help the city recover the costs associated with the alarm.

"It is our hope that these funds will cover not only the expenses incurred," Massachusetts Attorney General Martha Coakley said. "They will also enable our communities to enhance homeland security or pursue other important community initiatives."

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Well, Sagitariusbri86... Considering your making this post in 07 and the show has been on for around 6-7 years already... they must be doing something right... not to mention getting 2 shows from Fox un-canceled (Family Guy and Futurama)... If your kids are up that late watching TV unsupervised, I think there's bigger issues then what Cartoon Network decides to do w/ their money.
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Hahaahaa....ATHF is a great show.
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I don't get this show at all and why do ya'll have it on?, I think if ya'll gonna keep this messed up show on at least move it from cartoon network because kids are drawn to cartoon network whether it be day or night, they turn to cartoon network and then they have to catch this dumb show on, thats probably why ratings are low and kids turn to NICK now because cartoon network appears to want to now entertain adults and not kids.
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Is every unidentifiable sign on the side of a building a potential bomb? Don't you think that a real bomb would have been hidden until it blew up? Every single one of those "potential bomb threats" were outside in plain view....I guess Boston was dealing with the dumbest terrorists ever to hit network broadcasting.
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guerrilla marketing via social networking making it's way to a street corner or internet connection near you...
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what do you expect from Red Sox fans
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We must remember...they have a full length feature film coming soon. We'll see how things go then.
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Lol, f****** morons all of them.
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Another excuse for fear-mongering for no reason. Why is it that there were no scares in the other NINE cities this marketing campaign was done in? Massachusetts is full of wimps and chickens. And by the way, Attorney General Coakley, way to go, "enhancing homeland security"! You found these devices TWO WEEKS after they were put there!! Fantastic job being on top of that! IDIOT!
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MAYBE TURNER BROADCASTING SHOULD THINK ABOUT 9-11 BEFORE THEY MARKET ONE OF THERE SHOWS AGAIN. I THINK ATHF IS THE BOMB. IT BIZZARE AND CRAZY AND THE MOONITES ROCK! I THINK THEY COULD OF DONE SOMETHING DIFFERENT.
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I only watch the new ones.
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I think everyone is missing the bigger picture that the people that watch ATHF don't watch it because they want to be popular, or even care if anyone else likes it. People watch it because they know it is one of the funniest/most original shows on TV, and moreover, the creators could care less as well. It was Turner Broadcasting that was trying to up the shows value, so who gives a damn that it didn't work. Guess they'll have to make another billion the hard way.
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Yeah, don't really care.
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never seen this show, maybe one day I will
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Personally, I find this show to be very funny. One of the best (if not the) of Adult Swim's original series. I'm from Boston, and I still think it is a little ridiculous that they overreacted that much. And to you who bash the show, why are you bothering? What shows are you bandwagon fans of?
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I wouldn't really expect ratings to rise. It's a late airing show(comes on past midnight here, at least) and it's pretty much in rerun mode. DVD sales and the movie's opening weekend would be the real way to measure how effective the 'publicity' was.
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Boston shouldn't have accepted that money. What did they do? Freak out and overact to a situation that was not as big a deal as they made it out to be? Or were they just plain stupid for mistaking a Lite Brite for a bomb? Either way, they DON'T deserve any money, unless if it is spent on them reliving their childhoods and finding out what exactly a Lite Brite is and how it is not a bomb.



Yeah. Nine other cities had NO PROBLEM with this ad campaign. Boston cries like little babies and suddenly get money? Why should someone pay someone for being an idiot? And in this case, the entire city (or most of it) acted like idiots.
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They shouldnt of gave boston 2 million
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The purpose of the ad campaign was not about weekly tv viewers it was about the upcoming movie. Besides, the only thing that aired was a repeat around 1 or 2am. Only people working at NORAD on missile watch are up that late on a week night. Them or college students.
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I didn't think it got that many viewers, I wonder how many people watch it total.
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who cares?!
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It's a cool show anyway it doesn't need to buy ratings
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386 thousand ha that not even a half of a million.
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