Chew on the First Trailer for NBC's Hannibal (VIDEO)

NBC has been pretty low-key in its promotion for Hannibal, a midseason drama from Pushing Daisies creator Bryan Fuller about the early days of Hannibal Lector and his consulting work with the FBI. But over the weekend the network launched a relative blitzkrieg of assets for the show, giving us our first look at the series.

That included the following trailer, a 30-second spot introducing us to our protagonist Will Graham (Hugh Dancy), Hannibal Lector (Mads Mikkelsen), and Ziploc bags full of brains. Yum.

Do all NBC trailers look the same, or what? Is this Grimm No Harm? Anyway, the would-be tone of Hannibal has long been a question mark, with its gruesome material and the prone-to-whimsy Fuller on board, but this trailer makes it seem as though Hannibal will be some serious business. What's your take?

Hannibal premieres Thursday, April 4 at 10pm.

Follow writer Tim Surette on Twitter if you want to: @TimAtTVDotCom

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