When the new fall season was born this past September, it didn't take too long to see television's first cancellation. That dubious honor went to Online Nation, a variety show that attempted to round up all the interesting Internet happenings and show them in a hip, cool way. The CW show fell flat on its face and was axed less than a month after its premiere.
It's only fitting that the first cancellation of the post-strike era goes to Online Nation's scheduling partner, CW Now. The entertainment-magazine-style show, which was initially paired with Online Nation on Sundays, will air its final two episodes over the next two Sundays, after which it will be replaced by America's Next Top Model reruns, according to The Hollywood Reporter.
CW Now aired commercial free and relied on product placement from sponsors. Though the ratings never really took off, execs at the network are looking at the silver lining and considering the progressive advertising model a success.
"While you always wish the ratings were higher, we are proud of CW Now and how it improved every week from a creative standpoint," said CW COO John Maatta. "The program was a highly collaborative endeavor, and you can't put a price tag on what we learned from this project."
The post-strike era also marks the end of Girlfriends, the long-running CW comedy. The show was scheduled to end its run after this season anyway, but the strike-shortened season cut it even shorter because the CW is not asking for any more episodes.
"Although it's always difficult to say goodbye, I choose to focus my energy on the history that Girlfriends has made, the human stories that we told, the beautifully complex images that we projected, and the blessings 172 episodes bestowed on us, both personally and professionally," said Girlfriends creator Mara Brock Akil in a statement. "I am currently in talks with the studio and network on putting together a retrospective show which will honor and celebrate this landmark series, so please stay tuned."
Girlfriends premiered in 2000 and follows the lives of three African-American women. A moment of silence for both shows.