NBC's newest game show, the Penn Jillette-hosted Identity, fell 25 percent Tuesday night from its debut Monday night. The show scored a 2.9 rating/8 share in adults 18-49 and averaged 8.2 million viewers overall, according to Nielsen overnights.
On Monday, Identity notched a 4.4/11 in 18-49s and 12.3 million viewers overall. The Monday episode benefitted from its powerful lead-in, Deal or No Deal.
At 8 p.m., NBC scored a 2.9 in 18-49s for Identity. ABC earned a 2.8 for I Want a Dog for Christmas, Charlie Brown, and Fox notched a 2.6 for a repeat of House. CBS earned a 2.5 for a repeat of NCIS, and CW scored a 1.0 for a repeat of Gilmore Girls.
At 9 p.m., Fox scored a 3.8 for a second Houserepeat. NBC earned a 2.6 a Law & Order: Criminal Intent rerun, while CBS managed a 2.5 for a repeat of The Unit. ABC scored a combined 1.7 for two episodes of Big Day. CW earned a 1.2 for a repeat of Victoria's Secret Fashion Show.
At 10 p.m., NBC took a 2.7 Law & Order: Special Victims Unit. CBS earned a 2.6 for a repeat of CSI: NY, and scored a 1.5 for a Boston Legal repeat.
Overall, Fox took a 3.2 rating/9 share in 18-49s, with 8.5 million total average viewers; NBC, 2.7/8, 8.3 million; CBS, 2.5/7, 9.4 million; ABC, 2.0/6, 6.2 million; CW, 1.1/3, 2.6 million.





I like Identity, unlike Deal or No Deal, which has the same BORING concept every time! At least Identity has different people in each episode
I don't know why the networks keep coming up with these ideas for game shows. They seem scripted to me. The comments that the contestants make sometimes are just too weird to not be written by someone else.
Penn Jillette is a transexual
NBC went downhill ever since they cancelled "Third Watch". It was there fault for it getting cancelled by replacing it with specials every other week.
I like the way House repeats are still ruling the night. Hopefully David Shore and the team won't be infiltrated by the "executives." Let them do their magic.
I hate DEAL OR NO DEAL!!! NBC sucks with it's shows and ABC sucks too.
all NBC can come up with is game shows
I knew that NBC would eventually lose their minds. This show sucks. So does the one with Bob Sagat. Too bad they cut all the funding for their shows. Now all they will be able to come up is a few more crappy game shows and reality shows.
I like Identity.
I liked Identity. It's an interesting concept, of course it was going to lose viewers after the first episode, Monday it followed Deal or No Deal. Hopefully it will do okay the rest of the week.
This show is pretty good, not necessarily for primetime..
Please no more game shows NBC, put some quality drama TV series and then maybe more people will watch your channel.
I thik Identity is pretty good
identity was lame.
Idenity was boring!
It looks stupid so no watchey.
i like Identity
I didn't watch Identity on Monday I watched it last night and it stinks. Then I was mad when I found out that house came on 2 times. even if it is a repeat when i got season 1 on dvd for $12.00 I got hooked so Identity it's all your fault that I Missed the first hour of house so i will not watch you.