In a spring 2007 survey conducted by leading online travel directory TotalTravel.com, Bindi was voted as the preferred representative for Australian tourism. The survey -- which asked "Who the bloody hell do you think should be the face of Australian tourism?" -- received 1609 votes. Bindi received 605 votes or 38 percent. A movie character, plumber Kenny, came in 2nd place with 448 votes (28 percent).
Though no awards or prizes were at stake, the survey revealed the impact that Bindi and her father Steve have had on modern Australian popular culture.
Bindi: I don't think of myself as being famous, I just feel I'm a teacher who is teaching wildlife conservation. Being well known is a way of getting the conservation message out, which is really nice.
Bindi: My mom and dad are like my superheroes. They're pretty much the best things that have happened to me in my life. And I especially like having them on my show. I have gotten to meet a lot of different people, but I'm not really anything special; I'm just Bindi Irwin, and I want to help animals, and that's why I go on TV.