Bradley is an American soap opera writer. He is the son of American writers/producers William J. and Lee Phillip Bell, and the brother of American actress Lauralee Bell and Bill Bell Jr. The only soap opera he worked on was "The Bold and the Beautiful." He started working for the show in 1987 as a writer and kept the position until 1993 when he was named Head Writer of the show, a position that he is currently still holding. He also started working as an Associate Producer of the show in 1990, only to be promoted to Supervising Producer in 1992, and eventually he got the Executive Producer position in 1996.