(On why Mark's character name on Guiding Light is Roc Hoover)
Mark Schlereth: I started goofing around on radio here at ESPN. I couldn't possibly go in as Mark Schlereth. I had to have an alter ego or a nickname or whatever you want to call it. So I invented the name on the spot that afternoon. Roc was the no-brainer part. Where Hoover came from, I have no idea. It just kind of came out and [ESPN radio show hosts] Mike and Mike.... they run with it, with their production crew and all the people behind the scenes. They have a guy name Joaquin, he created my own theme song! Then it took on a life of its own. I get stopped as many times [by fans] in the airport asking Roc Hoover questions as I do NFL questions. I've had a great time with it.