Mr. Tannenbaum: You know, the first eight or nine times I was robbed I took it personal. I thought it was a predjudice thing. You know, Tannenbaum. So I put a sign up in the window: "Tannenbaum Means Christmas Tree." You know, like the song. A fellow comes in with a gun, looks at the sign, and says, "Okay, stick up your branches! One move and I'll blow your bulbs out."