Noah cancels the club's scheduled Monica concert because Dylan pays him to have her give a private performance to Dylan and Gina instead. He seems really excited and proud of himself for some reason. Even if Dylan paid him much more than he would have received from the gate (which is likely), this could cost Noah money in the long run. Many customers would probably get angry and decide to stop frequenting a place that would cancel a concert at the last minute for no good reason. Then again, Noah was never exactly a genius--in business or otherwise.