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Bewitched (1972)

Season 1 Episode 35

Eat at Mario's

Aired Thursday 9:00 PM May 27, 1965 on ABC
out of 10
User Rating
112 votes

By TV.com Users

Episode Summary

Samantha and Endora enjoy lunch at a great pizzaria owned by Mario. It seems that he is not selling pizzas and his business is going down the tubes. Samantha and Endora try to help out Mario, but end up endangering Darrin's job.

Who was the Episode MVP ?

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  • putting the corporate pizza chain against a mom and pop bistro

    This episode open with Endora and Samantha eating at Mario's restaurant. Every other word is Mario's restaurant. I was wondering when they would order, Samantha orders the Linguini and Endora orders veal marsala. They're both raving about the food, and Endora performs a little magic when they decide to switch bites. When they go to give compliments to the chef, the waiter apparently is the chef and the waiter and the busboy: he is Mario. But the two witches ask themselves, with the food so good at Mario's, why are they the only 2 there? Samantha begins to hatch a plan. Meanwhile, back at the house, Darren has a new corporate client. He shows Samantha an ad for the newspaper. It's a large ad campaign for a West Coast Pizza chain that's opening on the East Coast. Darren can't wait to saturate the media. The ad inspres Samantha. The rest of the show is quite predictable, but it shows A lot of McMahon and Tate advertising agency, which I always loved. It has a lot of scenes with Darren getting upset and losing his temper, and probably Larry firing him. It also shows Slight remorse on the part of Endora which is quite rare in an episode. It shows that even Endora can respect that Darren's career is very important to the two of them. Anyway, it's a funny episode, and it's adorable to see the Spells I can cast on kids in the announcer and various people to advertise for Mario's or compelled to advertise for Perfect Pizza. A fun episode.moreless
  • Endora and Samantha are both very upset when a local Italian restaurant which serves superb food is threatened with closure due to a large pizza chain which has opened up in the area.moreless

    Out to lunch, Samantha and her mother enjoy some superb food at Mario's restaurant and are shocked and dismayed to learn that the owner, Mario, (Vito Scotti)will soon have to close down his establishment due to the fact that a huge pizza chain has opened up and is stealing all his customers. Appalled, the two women decide to do something about it, not realising that the owner of the pizza chain is in fact, one of Darrin's clients and after they take out a full-page ad on the back of the local paper telling people to 'Eat at Mario's', Darrin may lose the client AND his job along with it.

    Determined to make things right for everyone, Endora and Samantha start campaigning vigorously in favor of the pizza chain - well within earshot of the owner - who is very pleased that the team at McMahon and Tate are working so hard on his account, especially as he has recently told them that he will be taking his business to another advertising agency. Meanwhile, the full-page ad has worked wonders for Mario's business too and he has a packed house every night, leaving Samantha and Endora justifiably pleased with themselves for managing to make everyone happy and save Darrin's job at the same time.

    There are many very good lines in this episode but one of the absolute highlights is the site of Agnes Moorehead walking around wearing a sandwich board to help advertise the pizza chain. Watch for it!moreless
Phil Arnold

Phil Arnold


Guest Star

Michael Quinn

Michael Quinn

Master of Ceremonies

Guest Star

Alan Hewitt

Alan Hewitt


Guest Star

David White

David White

Larry Tate

Recurring Role

Trivia, Notes, Quotes and Allusions