"Machismo" is prominently exhibited or excessive masculinity. As an attitude, machismo ranges from a personal sense of virility to a more extreme male chauvinism.
It is revealed in this episode that Elle's mother is Cuban and is fluent in Spanish.
Despite her last name, Garcia is not very proficient with Spanish nor is she of Hispanic or Latino descent (she assumed her stepfather's surname as a child).
Morgan: What's all this?
Deputy Borquez: Día de los Muertos.
Reid: Day of the Dead. A three-day Latin holiday where souls of dead relatives are said to return to earth to enjoy the pleasures that they once knew of.
Deputy Borquez: It sounds like he was reading that out of a book.
Morgan: No, trust me. He always sounds like that.
Reid: Actually, I was reading. I picked this pamphlet up at the airport.
Capt. Navarro: There is a very bad man killing women in my district, and I've known this for a very long time, and so far no one will believe me or help stop him. So if I have to play politics to protect the women of this city, then that is a very small price to pay, don't you agree?
Gideon: It's the Chikatilo Syndrome.
JJ: The what?
Reid: Andre Chikatilo, one of the most prolific serial killer of the 20th century. By the time they found him, he had killed more than 50 people.
Gideon: He was no more experienced than any average serial killer, but he lived in the Soviet Ukraine. The Soviets were convinced the serial killer is a uniquely American phenomenon. Inevitable result of... (in a Russian accent) decadent capitalism.
Hotchner: (comes down the stairs holding his crying son) Hey. What's that all about? It's okay. It's okay. I'm a little grumpy when I wake up sometimes, too. (Haley and Jessica point up at the sign that reads: "Happy Birthday, Daddy") That's great, you guys. See what you did. (nods at the crying baby)
Haley: (hands the phone to Hotch) It's your wife.
(Hotch takes the phone and it's Gideon)
Haley: It's okay. Go. They need you. It's all right. I'm not mad. (walks away).
Hotchner: (to Jessica) You heard her. She said it was all right.
Jessica: You're one hell of a profiler.
Jessica: (watching Hotch hold his son) You're holding him like a cantaloupe.
Hotchner: Why? You think you can do better? Here you go, smartypants. (the baby quiets down in her arms)
Hotchner: Fine. Let's see you profile a disorganized psychopath.
Morgan: Nothing like jet sleep, right?
Elle: Yeah, kind of like a night of drinking without the drinking.
Morgan: (listening to Garcia speak in poor Spanish on the phone) Easy there, Garcia. I think you just offended somebody's mother.
Garcia: Shut up, you. I took French. What can I say?
Morgan: Penelope, your last name is Garcia.
Garcia: Yeah, I know. It's my stepfather's name. Now do you want my genius or not?
Elle: (upon seeing the skeleton) Hotch!
Hotchner: A little late.
Hotchner: Serial killers make lousy tourist attractions.
JJ: At least you get to spend your birthday weekend in Mexico.
Hotchner: Yeah, what's "doghouse" in Spanish?
Elle: Face it chico, you are only a genius in English!
JJ: All right, so is it possible that there are fewer serial killers in Mexican culture?
Gideon: It is possible. But, in my experience, evil is not a cultural phenomenon. It's a human one.
Hotchner: Anthony Brandt wrote, "Other things may change us, but we start and end with family."
Hotchner: Mexican proverb, "The house does not rest upon the ground, but upon a woman."
When Elle enters the room and finds the mummified remains of the mother, apart from the Spanish she's speaking, the scene is nearly a copy of the famous scene from Psycho when Vera Miles thinks she's speaking to Norman Bates' mother but turns the chair around to reveal a mummified corpse.
This episode may have been partially inspired by the real-life serial murders in the Mexican city of Cuidad Juarez. More than 100 women have disappeared from there in the last decade. Some of them have been found murdered. The cases are unsolved and some human rights groups say the authorities are not doing enough to protect women. Unlike in this episode, however, most of the women who have disappeared from Juarez were young factory workers (these factories are called maquiladoras).
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