In the third-season finale, Wade must make a hard choice about his future in the wake of Zoe's grand gesture. Meanwhile, Lavon and George encounter their hero, Don Todd; and Grandma Bettie advises Lemon to conduct an earnest search for a husband.
Wade's father turns to Zoe for help with romance, but Wade cautions her not to get involved. Elsewhere, Lavon and George see the city comptroller about a billing issue; and Lemon attempts to publicize Fancie's, but her plans all backfire.
Wade blames Zoe for his relationship problems, so she avoids him and tries to assist George, who's at odds with Lemon. Meanwhile, AnnaBeth's parents develop a bond with Lavon; and Brick helps Tom and Wanda deal with their infertility issues.
Lemon schemes to improve her health-inspection grade. Elsewhere, Zoe finds herself in an uncomfortable position in Wade and Vivian's relationship; Lavon and AnnaBeth's problems have a negative impact on BlueBell; and George dates a Bible-school teacher.
Zoe and Lemon turn to each other for girlfriend advice; Wade takes Vivian out; Lavon loses focus while bidding on bringing the County Fair to BlueBell when he learns that AnnaBeth is dating; Magnolia tries to get Brick to leave so she can throw a party.
Zoe becomes convinced that she and Lavon are cursed and the only way to straighten out their love lives is to fix the past. When Wade helps Vivian's son with some advice, things don't turn out as he had hoped. After an unexpected encounter, George and Lemon try to avoid each other, which it is more difficult when they are working together. AnnaBeth is becoming frustrated with one of Brick’s patients, Davis, until she discovers why he continues to stop by the office.moreless
Zoe and Joel are frustrated by all the troubles with the remodeling job at their new house. Rose convinces Lavon to agree that BlueBell become sister cities with a town in France. George gets talked into helping Lemon with a business venture, but Wade has to play peacemaker to keep them from fighting. Brick sees an opportunity to become BlueBell’s Man of the Year, but he quickly learns that the competition will be tougher than he expected.moreless
Zoe discovers that Joel has hired some unreliable workers to help renovate their house, and when one gets injured on the job he threatens to sue. Lavon has been organizing BlueBell’s Renaissance Faire to keep himself occupied, but when he has trouble selling the tickets tickets, he decides to use Lemon’s two suitors as the main event. Wade is excited to celebrate his upcoming anniversary with Vivian, but her son has other ideas.moreless
Zoe’s mother takes her daughter on as a client, and Zoe is secretly thrilled that she will finally have her mom's undivided attention. Brick is surprised when he learns that Lemon is returning to BlueBell soon, so he asks Lavon to help him throw Lemon a welcome home party. However, her return hits an unexpected snag and she has to ask Wade for help. Meanwhile, George gets pulled into helping Magnolia.moreless
Zoe reluctantly agrees to let Joel throw her a birthday party at Lavon’s to help cheer him up, but things don't go as planned when Zoe's mom shows up for a surprise visit. Vivian wants to meet Wade’s dad, but Wade is worried about how she will react. The Belles make AnnaBeth an interesting request that she was not expecting, but after the recent developments it might be just the distraction she needs. George is on a mission to show Tansy that his nemesis, Scooter McGreevy, has not changed and is fooling everyone.moreless
Zoe and Joel finally buy a house, but they quickly discover that their new home is going to require some expensive repairs. Brick offers to help Zoe, but only if she can get the townspeople to collectively lose 500 pounds for Health and Wellness Month. Joel is struggling with writer's block as he tries to work on his novel and decides to follow Wade around for research. But when Wade lets Joel run the bar for him, Joel gets himself into trouble. AnnaBeth tries to hide her feelings by throwing a last-minute bachelorette party for a friend.moreless
In a final attempt to stop the merger, the entire town helps Lavon as he tries to convince the Lt. Governor that BlueBell should be named a historic town. Zoe and Joel continue to debate where to live, and their best housing option is in the hands of Zoe’s relative, who does not like New Yorkers. Wade takes a big step in his relationship with Vivian by meeting her son, but he quickly discovers that the has a lot of work to do before he wins him over. Meanwhile, Lynly's mistrust of George starts to create tension in their relationship.moreless
Brick is asked to help with the local cabaret and looks to Zoe to help save the day. Lavon starts to feel hopeless about BlueBell's pending merger with Fillmore, so AnnaBeth and Lemon try to convince him to put up one last fight. Lynly's jealously of George and Tansy's friendship continues to increase, and she watches the two closely. Wade is excited about his new relationship with Vivian, but he starts to worry that she is pulling away.moreless
When Lavon hears about a merger involving BlueBell and the neighboring town, he wants to stop it and brings George in on the action. Zoe insists on helping Lavon by distracting the town residents with a scandal. After seeing Vivian and Wade together, Zoe is unhappy when she learns Wade is interested in her cousin. Brick, on the other hand, gives romance another try.moreless
When Zoe treats her uncle at her office, she uses the opportunity to invite him to her Hanukkah celebration. However, this once again lands her in hot water with Vivian Wilkes. Lemon turns to George and Lynly to help her learn some crucial information about one of Brick’s exes before he makes a bad decision. Meanwhile, Wade suffers from a terrible toothache but refuses to go to the dentist, until Tansy gets involved and helps Wade to open his eyes to his future.moreless
Zoe becomes concerned about how much time Joel and Wade spending hang out with each other, especially when Joel's writing begins to suffer. Ready to blame Wade for the situation, Zoe tries to get Joel writing again. Lavon uses the excuse of coaching his track team to avoid confronting AnnaBeth about their relationship. Meanwhile, Lemon tries to convince Brick to start dating again. George and Lynly discuss whether or not it's a good idea to tell Lavon about their feelings for each other.moreless
Zoe and Joel are ready to find a more permanent place to live in BlueBell and learn that their ideal home is owned by a relative of Zoe’s biological father. After tracking down the relative, Zoe is still undecided as to whether she is ready to meet her extended family. Thanks to the success that she and Wade have had running the Rammer Jammer, Lemon receives a tempting business offer that she may not be able to turn down. AnnaBeth seems eager for Lavon to go out of town, causing him to wonder what she is up to. Meanwhile, George and Lynly continue to grow closer, but George is still hesitant to act on his feelings.moreless
Zoe is thrilled to see how well Joel is adjusting to BlueBell until she learns that the townspeople might have a different opinion of him. Hoping to make things better, Zoe signs herself and Joel up to chaperon the Go Girl Tween Adventure Camp. After Joel refuses to join her, Zoe is left to fix the the town’s perception on her own. George and Lynly suffer a rough start in a competition at the Rammer Jammer, but George is pleasantly surprised when he learns they work well together. Meanwhile, Lavon is desperate to make BlueBell part of the Gazebos of Alabama calendar, but a critical flower mistake jeopardizes his plan and leads him to ask Lemon for help.moreless
Lemon finds herself blacklisted from the Junior League Halloween Masquerade party after her fallout with the Belles, so she calls her Grandma Bettie for help. Lemon ends up with a date with another one of Alabama’s most eligible bachelors. Lavon plans a big surprise for his anniversary with AnnaBeth, but AnnaBeth turns to Zoe for help when she faces a health scare. During the party, George has to do some damage control with the town judges and Wade continues to land himself in trouble with ineligible ladies.moreless
Hoping to avoid a confrontation with Brick, Zoe starts discreetly seeing patients in BlueBell again. But her plan goes awry when George informs her that her contract with Brick includes a non-compete clause that prevents her from practicing medicine in BlueBell for a year. Lavon is excited about the opportunity to bring a minor league baseball team to BlueBell, but needs Brick’s help to convince the team's owner to choose BlueBell. Meanwhile, Lemon finds herself in hot water with the Belles after she tries to overthrow the current leader. George finds himself in need of medical attention after an accident during a tutoring session with Lynly, and he has to turn to Zoe for help.moreless
Trying to be hospitable to Joel while he visits BlueBell, Lavon and AnnaBeth invite him and Zoe over for a quiet dinner. However, when Lemon meets Alabama’s most eligible bachelor, Carter Covington, she invites herself along with Carter to the soiree. After some unexpected guests arrive at the party, Lemon and Wade's scheme risks being exposed. Meanwhile, George makes a bad decision involving Lynly which threatens to ruin his friendship with Lavon.moreless
After spending the summer in New York City, Zoe is ready to make the move permanent, but she first decides to return to BlueBell for one last thing. When she arrives in BlueBell, Zoe is disappointed to learn that aside from Lavon, no one is very happy to see her. Desperate for Brick to give her a good reference, Zoe agrees to help him track down George and convince him to resurrect the Founders Day parade that has been canceled. Zoe turns to Lemon to track down George but accidentally discovers Lemon is hiding a dirty little secret. Meanwhile, Lemon puts together a plan to help Wade save face in front of Zoe.moreless