Heavyweights

Season 2 Episode 7

The Cookie Monsters

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Aired Monday 8:30 PM Jun 09, 2008 on Food Network
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Episode Summary

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The Cookie Monsters
AIRED:
A look at how cookie companies formed when local bakeries needed to distribute outside their regions. Focusing on the number one and two corporations, Nabisco and Keebler, this episode looks at their struggles for dominance, different marketing strategies, packaging coups, and their responses to America's diet fixation.moreless

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