Mad Men

Season 3 Episode 7

Seven Twenty Three

Aired Sunday 10:00 PM Sep 27, 2009 on AMC



  • Trivia

    • Don Draper helps his daughter build a solar viewer during an eclipse in the summer and has another significant conversation with Miss Farrell, her teacher. On July 20, 1963, there was a total solar eclipse that swept across Japan, Alaska, Canada and the state of Maine. This was the first eclipse in a long time in North America and would be a partial one in most of the US. Newspapers and especially TV were extensively used during the proceeding months warning people, and parents, not to look directly at the sun during the eclipse. PSAs were filmed showing how to make a pinhole projector and not to view with sunglasses but welding goggles were OK. Parents and kids raided the back end of grocery stores looking for clean boxes big enough to make a camera obscura for the whole family to use.

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