Mitchell and Webb did not have to pitch the show, Play UK came to them, asking if they wanted to make a sketch show for their channel. The entire series took fifteen days to film. David Kerr had storyboarded each episode, and knew exactly how he wanted the show to be filmed before filming had begun. Most of the filming took place at the American University of Bushey, which had several "good sketch locations" available. This saved time, as it meant that most the programme could be filmed in one place, rather than frequently having to move around.