The Chris subplot in this episode is among the finest and most original of the series. He mysteriously starts attracting flocks of adoring women. Immune to his charms, however, is the plain-Jane itinerant optometrist passing through town. He experiences first hand the psychological phenomenon known as reactance, where we develop a strong desire for something (or someone) that is unattainable, even if we otherwise wouldn't care about it. He obsessively tries to romance her, and her rebuffs fan the flames of his desire all the more.
If it weren't for the ridiculous subplot of Maurice accusing Holling of intentionally taking unflattering photos of him, this episode would rate a 10.