Strike It Rich

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CBS (ended 1955)

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Strike It Rich

Show Summary

Contestants on this game show were in need of financial assistance. BROADCAST HISTORY CBS daytime: 5/7/51 - 1/3/58 CBS primetime: 7/4/51 - 1/12/55
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SUBMIT REVIEW
  • Sponsored Cruelty

    2.0
    Just when you thought today's "Reality TV" shows are exploiting the greed of individuals, there was a time in the 50's where it was acceptable to exploit the poor, just for the sake of TV ratings.



    Strike It Rich was a TV show that was on CBS from 1951-55 that was a showcase for down-on-their-luck individuals seeking charity. The idea was to have people plea their cases to the viewing audience & to let them decide who needs assistance the most.



    Only a few "lucky" individuals got their "handout", but those who lost had to seek aid through a phone-in segment called the "Heart Line".



    This show was castigated by many who saw it as a showcase of human misery, but despite the protests from both charity organizations & elected officials, the show managed to exploit the downtrodden for 4 seasons.



    God Forbid should anyone try something like this again on TV today.moreless