The Celebrity Apprentice

Season 1 Episode 15

Down to the Wire (2)

Aired Sunday 9:00 PM Apr 15, 2004 on NBC
out of 10
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Episode Summary

Down to the Wire (2)
The final two tasks, running a Chrysler-Trump golf tournament (Bill's task) and running a Jessica Simpson concert (Kwame's task) continue, with more complications and problems for both Kwame and Bill. After a breif recap and some discussion about the last challenge, Trump says "You're Fired" to Kwame and "You're Hired" to Bill, live, at Studio 8-H at 30 Rockefeller Center (the site of Saturday Night Live). Bill then is forced to choose between overseeing the construction of a new Trump Hotel/Condo building in Chicago and running a golf course in California. Bill chooses to oversee the construction of the new building for an enormous, six-figure salary, a brand new Chrysler Crossfire, and the title of the first Apprentice.moreless

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    Trivia, Notes, Quotes and Allusions


    • TRIVIA (5)

      • Being the finale of the first season, the episode was shot as any normal episode, including the final boardroom and Bill's hiring. After Bill was hired, the live band began playing, and the boardroom set opened to reveal the live studio audience. In all subsequent seasons, the final boardroom scene and the hiring all took place in front of the studio audience.

      • Bill was by no means the favorite to win, and Kwame was not expected to get as far as he did. However, many oddsmakers assumed that if it did come down to the two of them, it would be hard to choose. In fact, Entertainment Weekly placed both contestant's odds at 6-1.

      • 28.0 million people watched this episode's initial airing. Besides grabbing top honors for the week, this episode scored some of NBC's highest ratings in nearly 3 years. With the help of this finale's excellent ratings, The Apprentice came in sixth place for the entire season, bringing in an average of 20.7 million viewers. Plus, the series was third in the 18-49 demographic.

      • At her concert, Donald Trump donates $25,000 to Jessica Simpson's charity of choice, "Operation: Smile." Go to to learn more.

      • Although the tasks are taped, the hiring portion of this finale is live.

    • QUOTES (8)

    • NOTES (2)

      • Bill Rancic becomes the winner of the first season of The Apprentice and Kwame Jackson becomes the runner-up in the live portion of the two-hour finale.

      • This episode originally aired for two hours. "Down to the Wire (3)" is in this episode guide for syndication purposes. In actuality, it is only a continuation of this episode.

    • ALLUSIONS (1)

      • The Marquis Jet Card reappears again. Last featured in, "Wheeling and Dealing," and first featured in the episode, "Sex, Lies, and Altitude," the company is a sponsor of Bill's golf tournament.