The Colbert Report

Season 4 Episode 99

Lucas Conley

Aired Weekdays 11:30 PM Aug 04, 2008 on Comedy Central
out of 10
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Episode Summary

Lucas Conley
Tonight Stephen welcomes journalist and author of OBD: Obsessive Branding Disorder: The Illusion of Business and the Business of Illusion, Lucas Conley. Also, the band Apples in Stereo perform Can You Feel It to close the show.
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  • I don't watch the show for product placement and band promos!

    Today was not worth watching.

    Stephen covered the same news (mccainn ad) that Jon did.

    The guest was uninteresting. He wasn't even taking on "branding" as a concept. He was just upset when things were improperly branded. Nascar romances, Stallone pudding, jello Reeboks. Plus as usual Stephen had to actually push a real brand.

    If he was really just mocking product placement, he could do it without using actual brands.

    And I know I'm old and not hip with the tunes of today-- but I've never even heard of the hipster looking band that played their "song" (aka repeating the same 4 words over and over).moreless

Trivia, Notes, Quotes and Allusions


  • TRIVIA (0)

  • QUOTES (3)

    • (McCain's Celebrity video targeting Obama)
      Video: He's the biggest celebrity in the world. But is he ready to lead?
      Stephen Colbert: Exactly! Electing a celebrity is something the Republican party would never do.
      (shows pictures of Ronald Reagan, Arnold Schwarzenegger, and Sonny Bono, all elected Republican celebrities)

    • Stephen: Tonight: I examine John McCain's latest campaign commercial. Good news: It's a talkie. And my Guest Lucas Conley has written a book about our obsession with branding. I can't wait to hear what he has to say in the Dr. Pepper Interview Quench Zone. Then the band Apples in Stereo perform. I've been a fan of theirs since they were the Apples in Mono. America, I wear the pants in this relationship…most of the time. This is the Colbert Report.

    • Stephen: Yes, the entire media is calling this ad a mistake, and for once they are right, which bring us to tonight's Word. We The People. Folks, this ad is a disaster for the McCain campaign. Sure it gets its facts right, for instance the fact that all celebrities are exactly the same. (Thanks to plastic surgery) So clearly there's no difference between Senator Obama, Paris Hilton and Britney Spears. (K-Fed had babies with all three) First all of them are hounded by the press, they all look great on camera and all three were professors of constitutional law at the University of Chicago. They had very popular classes. (Often forgot their legal briefs) And who can forget Paris' stunningly honest memoir: Cash from My Father. So everything from in the ad was true but still was a mistake for McCain. Because while I already knew I'd never vote for Barack Obama, I didn't realize how much I'd love to vote for Britney Spears. She would be the perfect Republican nominee. As the McCain ad proves, she's just as qualified as Barack Obama and she's got the same strong policy positions as John McCain.

      [Video: Britney Spears: I think we should just trust our President in every decision that he makes…]

      Stephen: What a maverick. Of course they aren't exactly the same, I think Britney knows the difference between Sunni and Shi'ia. (Also thinks Lieberman is creepy) Plus Britney has got the necessary toughness, McCain may have been a prisoner of war for five years but Britney was a Mouseketeer. Plus Britney appeals to young people and southerners and she's very pro family. (But anti-seatbelt) So I say, Republicans it is not too late to draft Britney. Image the thrill at the convention when she accepts your nomination and then tongues Kay Bailey Hutchison. Senator McCain, because of your own ad, your only hope is to accept this nomination while wearing an albino snake. If nothing else, it will make you look tan.

      And that's the Word.

  • NOTES (0)


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