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Ugly Betty Season 1 Episode 11

Swag

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8.8

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Episode Summary

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AIRED: 1/4/07

Christina's swag lottery, with the Mode closet clothes and accessories, creates a feeding frenzy among the office fashionistas. Betty wears herself out helping Daniel who had his credit card cut off, because of a $20,000 expense report that Betty filled and who was rejected, making it impossible for him to wine and dine an important Japanese designer, Oshi.moreless

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Fan Episode Reviews (13)

Flashback

9.3

By chocoholic411, Oct 21, 2007

This episode of Ugly betty is really good, and it is the first episode of Ugly Betty that has major flashback scenes, it is dealt with in a really excellent way. The episode name 'Swag' is because Christina is clearing out the massive MODE closet, and the staff are going crazy to get their hands on the Swag. Christina keeps back the special Gucci bag for Betty, which Betty manages to use to her advantage, later in the episode trading it with Mark for a big favour. Daniel's credit card is frozen at the same time a famous designer comes, called Oshi and Daniel misses the chance to impress him with money. This episode has some really good lines in, the best was - Wilhelmina: Good luck returning my ass!moreless
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Liked it

8.5

By sweet_em, Aug 24, 2007

I really liked this episode. It was the introduction of Henry and I loved it when Betty ran off with his bagel. Loved the catfight during the swag raid and how sweet it was for Christina to save the Gucci bag for Betty, although anyone who has watched more than an hour of TV knew that Betty would trade it in for her father's prescription.

Plus I don't know how anyone couldn't love the delcious tastiness that is White Castle..oh I'm sorry White Tassel. Loved how Betty and Daniel (who is kind of a sad sack pessimist like Debbie Downer sometimes) caught Wilhemina at her own game and busted her with Bradford.moreless
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Betty wears herself out helping Daniel who had his credit card cut off, because of a $20,000 expense report that Betty filled and who was rejected, making it impossible for him to wine and dine an important Japanese designer, Oshi.moreless

9.2

By Black_Grace, Mar 28, 2007

Great episode but was this from 4 months ago when Betty said something about 4 months ago. I kinda got confused on that part. Betty gets that cool as bag. Loved it! I can't believe Mark wanted it! He is a guy! I was really confused on the time thing but I still thought it was a good episode.
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Christina's swag lottery, with the Mode closet clothes and accessories, creates a frenzy among the girls; Betty tries to help Daniel who had his credit card cut off making it impossible for him to wine and dine an important Japanese designer, Oshi.moreless

10

By andrada_charmed, Feb 19, 2007

Christina's swag lottery, with the Mode closet clothes and accessories, creates a feeding frenzy among the office fashionistas, while Betty wears herself out helping Daniel who had his credit card cut off, because of a $20,000 expense report that Betty filled and who was rejected, making it impossible for him to wine and dine an important Japanese designer, Oshi. cute episode no one of my personal favourites..however i just loved wilhelmina's line: Good luck returning my ass?! pricelessmoreless
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Filler? No, probably just a victim of scheduling. A good, solid episode, but out of sequence so it felt a bit out of place. (Meeting Henry for the first time?)

8.8

By jeddings, Jan 23, 2007

Yes it's true -- even Betty can fall victim to unfortunately scheduling. Looks like they had a Thanksgiving show in the can, but one too many episodes to the run-up. What to do?

I know! Let's take a look at which episode we can successfully edit down, add a bumper and a post, and successfully frame it as in sequence. All things considered, I think the producers and editors did a fine job in reframing this episode.

As for the episode itself, it was classic Betty (can something be categorized as "classic" in its first season?): Daniel screws something up, Betty frantically runs around and in the end, pulls out a great solution that makes everyone happy (except, usually, Wilhelmina and her cronies). It's not so much WHAT she does that makes her a Golden Globe winning comedic actress -- it's HOW she does it. She is compelling to watch, and I find I can't get enough of her!moreless
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Cast & Crew: STARS

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America Ferrera	Betty Suarez
Eric Mabius	Daniel Meade
Alan Dale	Bradford Meade
Tony Plana	Ignacio Suarez
Ana Ortiz	Hilda Suarez
Ashley Jensen	Christina McKinney

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Cast & Crew: RECURRING AND GUESTS

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Kurando Mitsutake	Oshi	Guest Star
Jamison Yang	Translator	Guest Star
Lucy Davis	Fashion TV anchor	Guest Star
Christopher Gorham	Henry Grubstick	Recurring Role
Michael Urie	Marc St. James	Recurring Role
Kevin Sussman	Walter	Recurring Role

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Trivia, Notes, Quotes and Allusions

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TRIVIA (4)
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- Swag refers to the goodies that the mode employees get to keep after they become last season's products and room needs to be made for the new season's fashion line.
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- In one scene where Betty confronts Walter in Queens, a Los Angeles County MTA bus can be seen on a store window's background, which means that the scene was shot in Downtown Los Angeles. The downtown LA bus reflection was probably filmed on the east side of Broadway, between 3rd & 4th Streets. The crew was seen shooting by the poetically named "El Huarache Veloz".
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- In the scene where Daniel and Betty are standing with Oshi, the translator, Marc, the entourage, and the models after they all have exited the limos at the "restaurant", the translator delivers Oshi's words, "What place is this? Where have you brought me?" That line was delivered so hilariously, that the actors playing Betty and Daniel, as well as Oshi, actually broke character and laughed.
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- The real life names of Oshi's seven entourage are: Belle, Nadia, Jack, David, Jansen, Kyoko, and Gina.
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QUOTES (9)
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- Betty: Why would you need a pocketbook?
  Marc: I need it to trade. At Mode, fashion is currency. I know that's hard for you to understand because you're very much in debt.
  (waving hands at Betty and her clothing)
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- Wilhelmina: Good luck returning my ass!
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- (While opening their first paychecks)
  Daniel: What the-
  Betty: FICA?
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- Bradford: (to Wilhelmina) I don't mind paying for props and extras, but I take great exception to financing your Brazilian butt lift!
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- Daniel: Apparently my credit rating is lower than that of most convicted felons.
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- (Walter is stalking Betty at the drugstore)
  Walter: (taking something off the shelf) What? I'm shopping.
  Betty: Walter, you do not have a feminine itch?!
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- (Talking about Daniel)
  Wilhelmina: For his 28th birthday, he tried to buy an island. And Jennifer Lopez.
  Bradford: Shakira.
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- (About Oshi's meeting with Daniel Meade)
  Reporter: I'm thinking NO-shi.
  Betty: Well, I'm thinking YES-hi!
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- Translator: Oshi wants to know where we're going.
  Daniel: New Jersey.
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NOTES (4)
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- This was supposed to be the episode in which Christopher Gorham's character Henry Grubstick was introduced, but since the airing of 'Swag' was postponed from Episode 4 to Episode 11, we first see Henry in Episode 5 'The Lyin', The Watch, and the Wardrobe'.
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- International Airdates:
  Norway: March 14, 2007 on TVNorge
  The Netherlands: October 29, 2007 on Net 5
  Bulgaria: November 2, 2007 on Nova TV
  Greece: July 15, 2008 on ANT1
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- On the DVD, the episodes are ordered as they were meant to be aired. Since this episode aired a whole lot later in the season, all of the scenes involving Betty, Christina, and the Mode janitor have been removed while the scenes involving the Masked Lady have been put back in.
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- Featured Music:
  'Bebot' by Black Eyed Peas
  '9 to 5' by The Ordinary Boys featuring Lady Sovereign
  'We Share Our Mothers' Health' by The Knife
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ALLUSIONS (1)
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- They visit a hamburger restaurant named: White Tassel.
  
  It is a la the hamburger chain: "White Castle."
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