In this episode, Joel Manby has retired from the auto industry and taken on a more relaxing job. He's the CEO of Herschend Family Entertainment. As expected, Joel goes undercover in Stone Mountain, GA to watch an impressive tour director entertain families. Joel wants to see the toll the recession has taken on his people.
In this episode from the first season, Chief Executive Officer Michael Rubin discovers he does not have the skills to handle the packing and shipping requirements for his own company, GSI Commerce. The billion dollar e-commerce business handles the online shipments for several top U.S. retailers, but the undercover boss soon learns that speed over caution can cause injuries in the workplace.
Bill Carstanjen, Chief Operating Officer of Churchill Downs, goes under cover at his own racetracks. However, this proves difficult because he is afraid of horses.
Dave Rife goes under cover in one of his White Castle restaurants. However, things don't go as easy as planned when he accidently mishandles some of the bakery equipment.
The CEO of 7-Eleven goes under cover and discovers that a corporate policy is not being put into effect. Later on, a delivery driver's approach to life opens the under cover boss' eyes.
The CEO of the famous Hooters franchise goes under cover in the fast-paced kitchen of one of the restaurants. Not only does he struggle with his new job, but he has to step in when a manager steps out.