Corporate execs secretly take low-level jobs within their organizations to find out how things really work and what their staffs really think of them. In the process, they learn about perceptions of their companies, the spirit of their work forces and -- maybe -- something about themselves as well.
At Oriental Trading Company, selling fun is a priority. By going undercover, Sam Taylor
President & CEO hopes to see that the message of selling fun is reaching his frontline employees
Bernt Bodal, CEO of American Seafoods, one of the largest seafood companies in the U.S., realizes that despite his past experience as a deckhand, he's not prepared to return to the tough work and dangers involved in a day's work on a fishing vessel.
This episode was about the CEO of Diamond Resorts International. He flew to several of his locations in a private jet with his bodyguard and worked as a maintenance man, a front desk clerk, and in the call center. In the call center, he stopped and identified himself then went to the supervisor because he was so frustrated with the fact that the young lady was no properly trained.