What's My Line?

Season 18 Episode 37


Aired Daily 12:00 AM May 14, 1967 on CBS



  • Trivia

  • Quotes

  • Notes

    • REVIEW: This was a pretty decent night as the panel, rather, the boss himself Mark Goodson, went a fairly respectable 2 for 3 on the evening. Things didn't start so well in the first game as the panel was absolutely stumped by the lady who sold screwdrivers. Of course, as was pointed out during the game, this was not an occupation where a woman would necessarily be associated. The panel was a little bit more successful in the second game as Mark correctly guessed that the young lady from Brooklyn had something to do with hot dogs. It was later revealed that she sold hot dogs from a push cart. Mark also had the correct guess in the mystery guest round as he correctly identified Allan Sherman, who was on the show to promote his latest album. Allan did a great job fooling the panel as he spoke softly for Mark, Tony and Helen, but when he came to Arlene, he raised his voice up so loud that John feared for the boys in the booth, especially director Frank Heller. That was definitely a fun way to end the evening. - Sargebri (2008)

      FAREWELL HELEN GURLEY BROWN!!! This was the final appearance on the panel for Cosmopolitan editor Helen Gurley Brown. Her first appearance was on the episode immediately following the "Tribute" episode for Dorothy Kilgallen, after Dorothy's sudden death. On Helen's first appearance, she made a great impression, and on her subsequent four appearances, she added a certain style and grace to the panel. Ironically, Tony was on the panel during her first and final appearances on the show. - Sargebri (2008)

      ALLAN SHERMAN: As was mentioned during the post game chat with Allan Sherman, Allan was the creator of another highly successful Goodson-Todman panel show, "I've Got a Secret." Ironically, it was Mark who identified him. What made it so ironic was the fact that Mark and Bill had fired Sherman several years earlier. Also ironic was the fact that IGAS aired its final episode a few weeks earlier on April 3, 1967, becoming the one of first of CBS's prime time game shows to get the ax due to the network's purge of all game shows. - Sargebri (2008)

    • (1) ALLAN SHERMAN: Though officially Allan Sherman had nothing to promote tonight, it was around this time that he recorded and released what would be his final album for Warner Bros. Records, "Togetherness" (W(S) 1684). This LP was a departure from his prior works in that: (a) there was no audience heard in the background, and (b) he worked with arranger Peter Matz, who would go on to be the musical director for "The Carol Burnett Show" from 1971 until the end of the show's run in 1978. Sherman appeared on the album cover looking as he did tonight in his final "WML?" mystery guest appearance, sans his trademark glasses. The record failed to chart, which was a far cry from his 1962-1963 string of hits. He would go on to provide the original voice of "The Cat in the Hat" in the 1971 TV cartoon adaptation of the Dr. Seuss book of the same name. He passed away on November 20, 1973 at age 48.

      As to Mr. Sherman's assertions of writing for Broadway, he went on to write the book and lyrics, and Albert Hague the music, to the ill-fated musical comedy "The Fig Leaves Are Falling," which ran at the Broadhurst Theatre from January 2, 1969 to January 6, 1969, for a mere four performances, thus making it one of the Great White Way's most infamous flops. This production, directed by the legendary George Abbott, had starred Barry Nelson and Dorothy Loudon, and featured in a supporting role a young David Cassidy, more than one year before he landed the role of "Keith Partridge" in the ABC-TV show "The Partridge Family" which ran from 1970 to 1974. One of the songs from the musical, "All of My Laughter," was recorded by Jane Morgan (of "Fascination" fame) on RCA single #47-9727 in 1969 - with no mention on the label of where it had originated from. - W-B (2006)
      (2) "WML?" SPONSOR WATCH: The opening sponsor this evening is Tegrin formula medicated skin creme (for the over-the-counter treatment of psoriasis, which is a chronic skin disease characterized by dry red patches covered with scales). As to the closing sponsor, while the "Johnson Wax Pronto" brand of floor cleaner/polisher is a newcomer to the program, its manufacturer, S.C. Johnson Company, has been a participating "WML?" sponsor for the past several years.
      (3) "MEMOREX" WATCH: This is the second surviving episode this year, the sixth this season, and the thirteenth since EPISODE #820 of July 3, 1966, to omit the show's origin of production from announcer Johnny Olson's intro.
      (4) "WML?" PANEL WATCH: Tony Randall was pulling double-duty, as he appeared in last week's live EPISODE #860 which aired right after the taping of tonight's show. As to the other guest panelists, this was Helen Gurley Brown's final CBS "WML?" appearance, and boss Mark Goodson's next-to-last on the panel. This was the second show, after EPISODE #841 of December 18, 1966, on which Helen's nameplate on the panel desk read "MISS BROWN." The soon-to-be-legendary publisher of Cosmopolitan magazine will go on to make three mystery guest appearances on the syndicated "WML?" in 1968, 1970 and 1973.
      (5) During the mystery guest round, John made a rare reference to director Franklin (whom he referred to as "Frank") Heller after Allan Sherman's first raucous response to Arlene's questioning, mentioning that the consoles may have been busted by the sheer volume of Mr. Sherman's voice. In addition, while Mark Goodson and John made reference to Allan's having co-produced "I've Got a Secret" for seven years, no mention was made about the future "folk singer's" producing the very short-lived 1954 series "What's Going On?"
      (6) "WML?" CREW CREDITS AND CREDITS CRUNCH WATCH: This is the third straight show on which David Roth was credited as associate director. And GSN once more took the added step of satisfying its loyal viewers by showing the end credits in full screen on February 13, 2008.
      (7) Following GSN's February 13, 2008 airing of tonight's "WML?" episode, the cable and satellite channel ran the March 4, 1963 edition of "I've Got a Secret" which was the first of two shows to originate from the "CBS Television City" studio in Hollywood, California. Host Garry Moore introduced the panel this time out as former regular panelist Jayne Meadows (filling in for Bess Myerson, who ironically had replaced Jayne on the panel in 1958), George Gobel (subbing for Bill Cullen), Betsy Palmer, and Henry Morgan. The celebrity guest was Jayne's husband, future "IGAS" host Steve Allen. Three years, six months and one day later, on September 5, 1966, which was the final black-and-white edition of the by-then Allen-hosted "IGAS," Mr. Moore would appear as the celebrity guest, in connection with his upcoming (and ultimately short-lived) 1966-1967 variety show comeback attempt. There was another kind of "pointing to the future" on this edition as well, given that Miss Meadows would also be a recurring panelist on the 1972-1973 weekly syndicated incarnation of "IGAS" which Mr. Allen also hosted. - W-B (2008)

    • REVIEW: The panel had a so-so night this particular broadcast. They were totally stumped by the screwdriver saleslady. However, the boss, Mark Goodson, managed to guess that the second contestant had something to do with hot dogs. Goodson also correctly guessed that the mystery guest was none other than former Goodson-Todman employee Allan Sherman. Sherman, of course, was the creator of the second of Goodson-Todman's three panel shows, "I've Got a Secret." Sherman was definitely a riot! He would yell out his reply when it was Arlene's turn, but would talk softly for the rest of the panel. This really was a fun show. - Sargebri (2004)

    • Allan Sherman didn't promote anything specific, but he mentioned that he is now involved with Broadway plays. He said he was "writing one show and directing another." - Suzanne (2004)

      During the end credits, Johnny Olson announced that this episode was prerecorded. From Gil Fates' logs, we know this episode was taped on May 7, 1967. - Suzanne (2004)

      Tidbits: Bennett Cerf is vacationing in Japan, but no mention is made of him. We see a new sponsor at the end of this program, Pronto push-button foam floor cleaner from Johnson Wax, which cleans and shines floors and dries in 5 minutes. - Suzanne (2004)

    • Panel: Arlene Francis, Mark Goodson, Helen Gurley Brown, Tony Randall.

  • Allusions

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