Sci Fi Channel is getting into the ring with wrestling.
The cable network is following its NBC Universal sibling USA Network into a deal with World Wrestling Entertainment for a weekly series devoted to a WWE spin-off league, Extreme Championship Wrestling.
Beginning June 13, the yet-to-be-titled series will air at 10 p.m. Tuesdays on the network through the rest of the summer. Bonnie Hammer, president of USA and Sci Fi, hopes the latter channel gets the same ratings lift that USA has gotten from WWE's Raw.
"This is going to be a great summer series for us," Hammer said.
She cited research documenting an overlap among Sci Fi's viewers and WWE fans. "It's a huge duplication," she said. "Close to 50 percent who watch Raw watch Sci Fi as well."
As for how a wrestling franchise fits within the parameters of the Sci Fi brand, Hammer ...Read more
Considered by many to be the dominant brand in World Wrestling Entertainment, WWE Monday Night RAW features some of the biggest and baddest Superstars. With wrestlers like John Cena, Roman Reigns, Dean Ambrose, Seth Rollins, and Alberto Del Rio, and with Divas like Charlotte, Paige & Naomi, RAW is the "red"-hot brand for the WWE.
Current Champions of Raw:
WWE World Heavyweight Champion: Roman Reigns
Intercontinental Champion: Dean Ambrose
United States Championship: Alberto Del Rio
Divas Champion: Charlotte
Tag Team Championship: The New Daymoreless