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PPV buyrates thread

  • Avatar of telvisnostic

    telvisnostic

    [1]Feb 24, 2009
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    With WWE releasing their fourth quarter numbers today, it is always interesting to look at how the WWE PPV buyrates are standing up compared to past events. Here's a rundown of the four events covered in this quarter with the headline matches.

    No Mercy
    2006 - 197,000 buys - World Champion Booker T vs. Fit Finlay vs. Batista vs. Bobby Lashley, Undertaker vs. Kennedy (single brand PPV).
    2007 - 271,000 buys - World Champion Batista vs. Great Khali in a Punjabi Prison match, three Triple H vs. Randy Orton matches.
    2008 - 261,000 buys - World Champion Chris Jericho vs. Shawn Michaels in a ladder match, WWE Champion Triple H vs. Jeff Hardy.

    Cyber Sunday
    2006 - 228,000 buys - World Champion Booker T vs. WWE Champion John Cena vs. ECW Champion Big Show.
    2007 - 194,000 buys - World Champion Batista vs. The Undertaker with Steve Austin as referee, WWE Champion Randy Orton vs. Shawn Michaels.
    2008 - 153,000 buys - World Champion Chris Jericho vs. Batista with Steve Austin as referee, WWE Champion Triple H vs. Jeff Hardy.

    Survivor Series
    2006 - 383,000 buys - World Champion Booker T vs. Batista, Team DX vs. Team RKO, Undertaker vs. Kennedy in a First Blood match.
    2007 - 341,000 buys - World Champion Batista vs. Undertaker in Hell In A Cell, WWE Champion Randy Orton vs. Shawn Michaels.
    2008 - 319,000 buys - World Champion Chris Jericho vs. John Cena, WWE Champion Triple H vs. Edge vs. Vladimir Kozlov.

    Armageddon
    2006 - 239,000 buys - Batista & John Cena vs. Fit Finlay & Booker T, The Undertaker vs. Kennedy in a Last Ride match (single brand PPV).
    2007 - 237,000 buys - World Champion Batista vs. Edge vs. Undertaker, WWE Champion Randy Orton vs. Chris Jericho.
    2008 - 193,000 buys - World Champion John Cena vs. Chris Jericho, WWE Champion Edge vs. Triple H vs. Jeff Hardy.

    It should be noted that 2006 also featured the first, and last, December To Dismember, headlined by an ECW Elimination Chamber, drawing 90,000 buys.

    Obviously, the numbers don't pain a pretty picture, as all four shows were down in buys from last year, and with the exception of No Mercy, were down from the 2006 versions as well. No Mercy in 2006 was a "Smackdown Only" show.

    Of course, it should be pointed out that the decline in buys does not mean that the shows are not profitable, as they are. They're just not drawing the same audience they did last year, and that has to be a cause for concern in Stamford. Hopefully the recent ratings turn around will be reflected in the PPV buys for the first quarter of 2009.

    For more on the fourth quarter numbers, click here.

    -pwinsider

    Edited on 05/07/2009 12:58pm
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  • Avatar of telvisnostic

    telvisnostic

    [2]May 7, 2009
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    As always, one of the most scrutinized business indicators for WWE is PPV buys. With the release of today's financial numbers, which you can check out here, we now have the official numbers for the Royal Rumble and No Way Out (Wrestlemania falls into the second quarter of 2009). Here is a comparison of PPV buys for those two events over the last four years, along with the top matches on the show.

    Royal Rumble

    Royal Rumble 2006 - 548,000 buys - Rumble, Cena vs. Edge, Angle vs. Henry.

    Royal Rumble 2007 - 491,000 buys - Rumble, Cena vs. Umaga, Batista vs. Kennedy.

    Royal Rumble 2008 - 533,000 buys - Rumble, Orton vs. Hardy, Edge vs. Mysterio.

    Royal Rumble 2009 - 450,000 buys - Rumble, Edge vs. Hardy, Cena vs. JBL.

    No Way Out

    No Way Out 2006 - 219,000 buys - Angle vs. Undertaker, Orton vs. Mysterio, Benoit vs. Booker (Smackdown only event).

    No Way Out 2007 - 218,000 buys - Cena & Michaels vs. Undertaker & Batista, Lashley vs. Kennedy, Hardys & Benoit vs. MNM & MVP.

    No Way Out 2008 - 329,000 buys - Cena vs. Orton, Edge vs. Mysterio, Elimination Chambers to determine Wrestlemania challengers.

    No Way Out 2009 - 272,000 buys - WWE and World Title Elimination Chambers, Orton vs. McMahon, Michaels vs. JBL.


    It should be noted that in 2006 and 2007 there was an additional PPV event in January, New Year's Revolution, pulling in 294,000 buys in 2006 and 220,000 buys in 2007 before being dropped from the PPV schedule.

    Obviously, the numbers are not pretty. After showing an improvement in 2008 with both shows, (although not enough additional buys to make up for the dropping of New Year's Revolution), both events saw a decrease this year. In the case of the Rumble, considered one of the four "big events", the number dropped below 2007's buys.

    -PWinsider

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  • Avatar of telvisnostic

    telvisnostic

    [3]Jun 7, 2009
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    The pay-per-view buy number for Backlash was also released and it drew fewer than 200,000 buys. Preliminary figures have the show doing 185,000 buys. Last year's event drew 200,000 total buys.

    pwheadlines

    ____

    Ouch!

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  • Avatar of pitbull3

    pitbull3

    [4]Jun 8, 2009
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    The first estimate for Wrestlemania 25's buyrate is 970,000, this includes international PPV buys. Wrestlemania 25 did 1.25 million buys, while Wrestlemania 24 did 1.05 million buys. The number is down, but WWE is said to be satisfied with the figure, especially due to the economy. Nodq.com

    If you want, to gain some points you can put the buy rates in the ppv they belong to in the notes or trivia section
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  • Avatar of telvisnostic

    telvisnostic

    [5]Jun 8, 2009
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    Oh OK thanks.
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  • Avatar of pitbull3

    pitbull3

    [6]Jul 10, 2009
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    World Wrestling Entertainment released preliminary buy figures for the Judgment Day pay-per-view on May 17th in Chicago with the event clocking in at 221,000 worldwide buys. It is not clear how many of the buys were from North America, but based on past figures it would likely be between 128,000 and 135,000. Pwmania
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  • Avatar of JandSman

    JandSman

    [7]Aug 1, 2009
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    I think the economy and the whole product has been lower like Armaggedon for example that had a much better card IMO but it had such a bad buy rate you can't blame the talent i think Vince needs to take some blame and so does the Creative Team
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  • Avatar of pitbull3

    pitbull3

    [8]Aug 6, 2009
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    WWE has released its second quarter figures, and although the company is still doing well in terms of PPV sales this year, it's interesting to note that many event so far in 2009 have sold a lot less than they did last year. Keep in mind that these are all worldwide numbers. Here is the breakdown:

    -Wrestlemania 25 drew 960,000 buys, which is below the one million mark that the company had hoped to draw.

    -Backlash this year drew 182,000 buys, which is down from the 200,000 buys it drew last year.

    -Judgment Day this year drew 228,000 buys, which is down from the 252,000 buys it drew last year.

    -The Bash produced the worst of the second quarter PPV events drawing 178,000 buys. Last year's event drew 273,000 buys.

    Credit: Nodq
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  • Avatar of EnigmaXII

    EnigmaXII

    [9]Aug 11, 2009
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    Wow, the Bash had a 95,000 drop!!! Although....... it's understandable because no one expected much from the match card...,and they were right to think so because the Bash is the 2nd worst wrestling PPV this year IMO (#1 being TNA's Victory Road). WWE keeps losing more and more viewers! TNA will soon dominate sports entertainment....in about a decade. (although TNA isn't doing any better with their PPV buys )
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  • Avatar of macabre190788

    macabre190788

    [10]Sep 15, 2009
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    Apparently, Extreme Rules 2009 did better than One Night Stand 2008.

    Extreme Rules 2009: 213,000 buys

    One Night Stand 2008: 194,000 buys
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  • Avatar of telvisnostic

    telvisnostic

    [11]Nov 5, 2009
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    Source: corporate.wwe.com


    - Pay-Per-View revenues were $14.5 million as compared to $16.4 million in the prior year quarter reflecting a 10% decline in total pay-per-view buys and a higher percentage of international buys, which are generally lower in price.

    - WWE announced that Summerslam had drawn 369,000 PPV buys, down from 477,000 in 2008. Breaking Point, which replaced Unforgiven, reported 169,000 buys. Night of Champions reported 267,000 buys. WWE noted that this quarter made $14.5 million in PPV revenue, down 10% from this time last year
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  • Avatar of pitbull3

    pitbull3

    [12]Feb 11, 2010
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    Thanks to headlineplanet.com for the following:

    Though pay-per-view revenue was down for the fiscal year and well below the UFC benchmark, WWE got a hint of good news in returns for its Q4 2009 events.

    For the three months ending December 31, 2009, WWE's pay-per-view revenue rose from $15.9 million in 2008 to $16.3 million in 2009. Fueling the increase was a surge in buys for three of WWE's four pay-per-views; all demonstrating that WWE's new "gimmick" concept is generating additional interest over their B-show franchise counterparts.

    Hell in a Cell for instance, posted 283,000 buys, compared with 261,000 for last year's WWE No Mercy. Bragging Rights was up to 181,000 over 153,000 for Cyber Sunday, while WWE TLC scored 228,000, beating the 193,000 for Armageddon.

    The limiting factor on the revenue increase, however, was the fact that WWE Survivor Series totally bombed. Buys fell from 319,000 to 235,000.
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  • Avatar of pitbull3

    pitbull3

    [13]Mar 6, 2010
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    According to WWE's Q1 2010 performance report (see PDF file here), the 2010 Royal Rumble garnered approximate 462,000 pay-per-view buys. This figure is up from last year's show, which drew 450,000 buys.
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  • Avatar of telvisnostic

    telvisnostic

    [14]Sep 3, 2010
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    The early estimates for the Money in the Bank PPV are at 189,000 buys.


    This is slightly up from last year's July PPV, The Bash, which got 178,000 buys, but still down from two years ago when The Great American Bash 2008 got 196,000 buys.


    -NoDQ

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  • Avatar of telvisnostic

    telvisnostic

    [15]Sep 30, 2010
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    Posted by: Wrestling-Radio.com



    The WWE SummerSlam 2010 buyrate is in and it is not the news WWE wanted to hear during a week in which their flagship show RAW has bombed in ratings.

    The disappointing buyrate come in at 350,000 buys, down once again on last years poor performance which pulled in 369k buys. There was hope expressed by Vince McMahon and backstage officials that SummerSlam would mark the turnaround of the WWE PPV business with the aid of Nexus, but as numbers show this could not be further from the truth.

    A look at SummerSlam buys 2006-2010:

    * SummerSlam 2006: 529 buys
    * SummerSlam 2007: 537 buys
    * SummerSlam 2008: 477k buys ($39.95)
    * Summerslam 2009: 369k buys ($39.95)
    * Summerslam 2010: 350k buys ($44.95)* WWE Increase PPV Price.

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  • Avatar of telvisnostic

    telvisnostic

    [16]Oct 27, 2010
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    WWE has updated their monthly corporate business numbers with a reported figure of 169,000 total buys for the Night of Champions PPV in September.

    The PPV buy total is a preliminary figure. WWE will report the official number on November 4 when they report third quarter 2010 earnings.

    The prelim Night of Champions PPV buy total was down 36.7 percent compared to last year's 267,000 total buys.

    Accounting for the $5 increase in the domestic PPV price this year, Night of Champions was down approximately 25.0 percent in domestic PPV revenue.

    The PPV was headlined by a Six-Pack Challenge for the WWE Title, which was won by Randy Orton after very brief hype for his march to the title. Also, the first of three consecutive PPVs featuring World Hvt. champion Kane vs. The Undertaker.

    -- Looking at third quarter 2010 (Money in the Bank, Summerslam, and NOC), the average number of buys per PPV were down to 227,000 buys. In 2009 Q3, WWE averaged 268,000 buys. In 2008 Q3, the average was 295,000.

    There was also some softening with international PPV buys in the quarter. The split of domestic vs. international buys increased to 60/40 percent vs. 57/43 percent in Q3 2009. That was mainly due to a smaller pie to share with fewer total PPV buys.

    -- Applying the third quarter split to Night of Champions, the PPV drew approximately 101,400 domestic buys. Applying the $44.95 price tag, the PPV made approximately $4.6 million. (These are unofficial numbers until WWE reports the actual numbers.)

    By comparison, the 2009 PPV made approximately $6.1 million domestically off the $39.95 price tag. In 2008, the PPV made approximately $7.0 million domestically.

    -- The following is a break down of Night of Champions over the last three years.

    Total Buys
    Night of Champions 2008 - 273,000
    Night of Champions 2009 - 267,000
    Night of Champions 2010 - 169,000

    Average Domestic Split
    NOC 2008 - 64 percent
    NOC 2009 - 57 percent
    NOC 2010 - 60 percent

    Average Domestic Buys
    NOC 2008 - 174,720
    NOC 2009 - 152,190
    NOC 2010 - 101,400 (down 41.9% vs. 200

    Approximate Domestic Revenue (before cable split)
    NOC 2008 - $7.0 million
    NOC 2009 - $6.1 million
    NOC 2010 - $4.6 million (down 34.3% vs. 200



    http://pwtorch.com/artman2/publish/Torch_Feedback_17/article_44840.shtml

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  • Avatar of pitbull3

    pitbull3

    [17]Mar 25, 2011
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    According to preliminary figures released in WWE's latest monthly report, the Elimination Chamber PPV in February drew 191,000 buys.

    In an even comparison to last year's event on the domestic price point of $44.95, the 2010 version drew 285,000 buys. It reflects a 33 percent decline from year-to-year.

    WWE's Royal Rumble PPV drew an estimated 449,000 buys in January, which was slightly below 462,000 buys for the 2010 version.

    WWE will only have two PPVs in the first quarter of 2011 with WrestleMania occurring in the second quarter.

    WWE has averaged 320,000 buys per event, which is down from an average of 361,000 buys two years ago when WrestleMania was also contained in the second quarter. The domestic price point two years ago was $39.95.

    -- Looking at the domestic vs. international splits, WWE averaged 199,000 international buys per event in the first quarter of this year. It's down from 210,000 int'l buys in Q1-2010 (excluding Mania) and 231,000 buys in Q1-2009.

    Domestically, WWE's preliminary average is 121,000 buys per event in Q1-2011, which is down from 164,000 in Q1-2010 and 130,000 in Q1-2009.

    -- The following is a break down of the last five years of February PPVs in-between the Royal Rumble and WrestleMania PPVs.

    2007 No Way Out - 218,000 buys
    2008 No Way Out - 329,000 buys
    2009 No Way Out - 272,000 buys
    2010 Elimination Chamber - 285,000 buys
    2011 Elimination Chamber - 191,000 buys (prelim)

    -PWTorch.com
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  • Avatar of telvisnostic

    telvisnostic

    [18]Apr 29, 2011
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    Ugh, now the company might actually think that having a host was a great idea. :barf:


    Variety wrote:
    Helped by some heavy hype from Dwayne ''The Rock'' Johnson and ''Jersey Shore's'' Snooki, WWE has reached its goal of 1 million pay-per-view buys again for WrestleMania.


    Although final numbers are still being tallied, this year's live four-hour event, hosted April 3, in Atlanta, is already up 30% in North America and up to 15% overseas, according to the company.


    Last year's WrestleMania generated 885,000 orders, down from 960,000 in 2009.


    WrestleMania is the company's single biggest moneymaker each year. Last year's PPV earned $19 million; ticket sales to the Phoenix show chalked up another $5.8 million. But that was down from previous years. In 2008, Orlando's 'Mania earned nearly $24 million from PPV buys and another $6 million in ticket sales.


    The recession recently caused consumers to reconsider ponying up $50 for WWE's version of the Super Bowl, or save money by holding viewing parties, causing PPV buys to drop. Fans also complained storylines were weak leading up to the event.


    Knowing WWE needed to drum up some excitement around this year's show, McMahon turned to some old friends.


    In February, it brought back Johnson, who left the ring seven years ago as ''The Rock'' to pursue a film career. Johnson spent the weeks leading up to WrestleMania 27 appearing on WWE's ''Monday Night Raw,'' on USA Network, as part of an ongoing storyline, and toplining a series of ads across NBCUniversal's channels to hype his appearance at 'Mania as the show's first guest host.


    Timing comes as Johnson was revving up to promote Universal's ''Fast Five,'' out today.


    Company had also put ''Stone Cold'' Steve Austin, another former WWE star-turned thesp (he recently co-starred in ''The Expendables''), back in the ring for the big show. Austin is currently hosting USA's first WWE-produced reality show, ''Tough Enough.''


    WWE even turned to enlist another reality star, Snooki, to involve her in another plotline over the several weeks on ''Raw'' that culminated in a match at 'Mania with former WWE diva Trish Stratus, also back for the first time in years.


    WWE had hoped the return of some of its former stars (and still top draws when it comes to recent ratings) would speak not only to the company's core fanbase but attract a broader audience, and potential new fans.


    But in addition to the guest stars, WWE also stepped up its promo machine, pairing up with major marketers like Kmart, having its athletes show up on magazine covers and series like USA's ''Burn Notice'' and ''Psych'' and TLC's ''Cake Boss,'' and talkshows like TBS' ''Conan,'' ABC's ''Jimmy Kimmel Live,'' as well as ''Access Hollywood Live'' and Nickelodeon's ''Kids' Choice Awards,'' among others.


    WWE is already putting some marketing muscle behind the next event.


    Johnson has already said ''The Rock'' will be back for WrestleMania 28, set for Miami's Sun Life Stadium, next year, where he will face off against one of WWE's other big stars, John Cena.

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  • Avatar of telvisnostic

    telvisnostic

    [19]Jun 11, 2011
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    Source: The Wrestling Observer


    While the following figure is an early trending number, and the final buyrate information has yet to be released, WWE's Over The Limit PPV, based on trending figures and actual cable reports, took in about 65,000 domestic buys, making it the lowest bought PPV event in The U.S. since 2005's "December to Dismember" event.


    The "December to Dismember" PPV, which was an all ECW themed show, took in 55,000 domestic buys, which is the lowest buyrate in company history. As usual with early estimates, the final number will likely be slightly higher, but this early figure gives a good idea of how poor the show drew this year. The PPV was headlined by John Cena vs The Miz and Randy Orton vs Christian.


    -Wrestlezone

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  • Avatar of JLe1223

    JLe1223

    [20]Jun 11, 2011
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    Wow, how do you think the WWE will react to this?
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