Adaptive Path

Season 2011 Episode 02.09.11

UX Week 2008 | Rod Naber & Dan Levine | TV With an API! Current at the Collision of TV and the Internet

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Episode Summary

TV’s in trouble. It might be terminal, but don’t lose hope. Using their cable and satellite TV network along with their social news website, Current is experimenting across both media, looking for a cure. It seems obvious that bringing web-style interactivity to the passive TV screen is the answer, but… what does this mean? Rod Naber and Dan Levine of Current will show you what they’ve learned — what’s worked and what hasn’t — and what they’re doing next.moreless

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