This is an ad I created for the 2009/2010 Crash the Superbowl contest hosted by Doritos. Its based off an original idea and it was we came up with and completed in about 3 weeks from pre to post. It was shot on a Canon 5D Mark II and sound was recorded externally. We used a small jib on the opening shot and 4 softbox/umbrella lights for the set. Because this is a spot we hope to have aired during the superbowl, we had to adhere to some rules so all elements within are either original content/creations or royalty free. The t-shirts we made ourselves, the paintings on the wall belong to a good friend Logos were etched out or digitally removed in post. Everything. The ad was produced using Final Cut Studio 3. Color grading was done in Apple Color. Thanks goes to: Austin Herring, Butner Brimberry (partners in crime) Carlotta D. Graham H. Joel K. Woody W. Forest Hill, Mosaic, IMIGpro, Kent S. Yoshi J. William C. Les B. and Angie St. Enjoy.moreless
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