FORA Economy

Season 2010 Episode 1029

Meet the Titans: How to Work with the Big Boys

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Meet the Titans: How to Work with the Big Boys
AIRED:
Fact: As an entrepreneur, you can make decisions quickly. You can adapt quickly to your customers' needs and make it happen. You know you will win because you are good, not because you are a large corporation. But it doesn't mean you cannot work with the titans.Dilemma: You have no connections to large corporations. You have no idea how to approach big companies like Intuit, Yahoo! and Google or even how to begin.Solution: Meet the Titans - Intuit, Yahoo! and Google to learn how to work with and approach them.Moderated by Yujin Chung, Business Development at Andreessen Horowitz, you will meet Jan Bosch, VP of Innovation at Intuit, Bob Upham, Business Development at Yahoo! and Bob Meese, Business Development at Google and understand what it takes to approach and work with the big boys like them!Watch and learn:* How to start and build strategic partnership with the big boys* What opportunities are they looking for and working on right now* What you should and should not do when working with them* How to differentiate yourself and find your competitive edgeIt's not enough to do things right. Entrepreneurs must know and choose the right strategy to approach big companies.moreless
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