FORA Economy

Season 2010 Episode 0924

Peter Shankman: How to Build Your Empire Using Email Free Preview

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Peter Shankman: How to Build Your Empire Using Email Free Preview
AIRED:
Let's assume you already have an email newsletter that's still small but has traction. Who do you start reaching out to for advice?Just as the Web 2.0 world has the PayPal Mafia, the email world has the Email Mafia. Peter Shankman is Founder of Help A Reporter Out (HARO), one of the fastest-growing social media services in North America. Every day, HARO brings nearly 30,000 reporters and bloggers, over 100,000 news sources and thousands of small businesses together to tell their stories, promote their brands and sell their products and services.Get the inside scoop as he shares strategies that allowed him to grow to over 130,000 subscribers in less than 3 years.moreless
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