FORA Economy

Season 2006 Episode 0425

Values-Driven Business

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Episode Summary

Values-Driven Business
Ben Cohen and Mal Warwick discuss the first book in The Social Venture Network Series, Values-Driven Business: How to Change the World, Make Money, and Have Fun.There are scads of books on the challenges of running large companies. While about 50% of the US workforce work for large companies (500 workers or more), the other 50% work for or own smaller-scale businesses. Ben Cohen (of Ben & Jerry's Ice Cream fame), and Mal Warwick (chair of the Social Venture Network Advisory Board) redress this imbalance in their new book Values-Driven Business, which lays out the roadmap for starting and running a business while staying true to one's own ethics and values. Cohen and Warwick address changes both in the culture of modern-day business as well as in the country's general culture. These changes are reflected by the ever-growing demand of consumers for products that are not produced in an environmentally damaging manner, as well as for companies that treat their employees with dignity, respect, and decent pay. The authors offer case studies from companies such as Clif Bar, Eileen Fisher Inc., Hewlett-Packard, Working Assets, and many more to show how the "triple bottom line" of profits, people, and planet has helped communities throughout North America grow and thrive. Full of practical resources for business owners or managers who want to narrow the gap between their personal values and their business practices, this down-to-earth paperback guide illustrates the many dimensions of values-driven businesses.moreless

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Season 2006 Episodes

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Ep 1214
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Ep 1207
Koji Omi
Ep 1130
U.S. and China
Ep 1127
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Ep 1122
Turkey's EU Path
Ep 1101
The Buying of Washington
Ep 1030
Capitalism 3.0
Ep 1027
Good Intentions Corrupted
Ep 1027
Incentives and Inventio...
Ep 1025
IP Transaction Intermed...
Ep 1025
Europe, America, and th...
Ep 1019
Carly Fiorina
Ep 1017
Lou Dobbs
Ep 1004
Fallacy of Campaign Fin...
Ep 0927
Monitoring the World Bank
Ep 0927
Niall Ferguson
Ep 0926
Steve Wozniak
Ep 0916
Social Entrepreneurs Panel
Ep 0916
Thom Hartmann
Ep 0916
Global Leadership Panel
Ep 0905
Key Steps in IMF Reform
Ep 0830
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Ep 0830
Leaving Microsoft to Ch...
Ep 0822
Sumner Redstone
Ep 0815
How Republicans Broke t...