Gerd Leonhard, Media Futurist, CEO The Futures Agency

Season 2012 Episode 07.24.12

Futurist Gerd Leonhard: Consumer Empowerment in the Networked Society (Keynote at CI Congress 2011)

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The video of my keynote at CI World Congress 2011: Gerd Leonhard, CEO of The Futures Agency, addresses the Consumers International World Congress on 'Consumer empowerment in the networked society'. Hong Kong, 5 May 2011, originally shared at Gerd Leonhard looks at the power of networks to facilitate activism, as well as commerce. In a fascinating lecture he explores the power of Facebook, Youtube, Twitter and other social media tools, and considers future trends in consumer activity, communications and advocacy.moreless

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