Gerd Leonhard, Media Futurist, CEO The Futures Agency

Season 2010 Episode 04.21.10

The Future of Business: Summarizing the Key Shifts

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The Future of Business: Summarizing the Key Shifts
AIRED:
Futurist, Keynote Speaker and Author Gerd Leonhard summarizes his views on 14 key memes that will impact the Future of Business: Web-Native, Mobile First, From Network to Networked, the global Shift to Open Platforms, from Control to Trust, from EgoSystem to ECOSystems, from Walled Gardens to Jungles, the ubiquitous Shift to the Cloud, from monetizing Friction to monetizing Engagement, from GUI to NUI, from Yes | No to Maybe, from Linear Logic to Fuzzy Logic, the Shift to new Qualifications (Education 2.0), the emphasis on more Foresights. See more atmoreless

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