Gerd Leonhard, Media Futurist, CEO The Futures Agency

Season 2011 Episode 08.29.11

The Future of Selling: Interaction before Transaction, Keynote Speaker & Futurist Gerd Leonhard

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Episode Summary

Futurist Gerd Leonhard describes the key trends in marketing, branding, ecommerce and online transactions: going forward, INTERACTION comes before TRANSACTION, both B2C as we all as B2C. Many related slideshows can be viewed and downloaded here: Related blog posts are here: and at

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