PSFK

Season 2011 Episode 11.14.11

Panel: How Brands Can Engage, Not Alienate, Mobile Users

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Episode Summary

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This panel, moderated by PSFK's Scott Lachut, explores the opportunities that exist within the marketplace for mobile app developers to partner with brands. How can tech start-ups leverage mobile platforms to deliver value to both consumers and brands? Panelists include Jason Oberfest, Gloria Lin, Garrett Camp, Michael Callahan.moreless

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