The IAM1 Journey

Season 2009 Episode 08.02.09

The IAM1 Journey: Visiting Dennis aka The Dude

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The IAM1 Journey: Visiting Dennis aka The Dude
AIRED:
Episode 04: Visiting Dennis aka The Dude / ShoePimp We all can only look back and wonder how the Air Max 1 became bigger than life. To solve this question I went nitpicking in Nike’s history and jumped into the world of shoes, design and sophisticated media strategies to unveil the secret of the Air Max 1. Searching for stories of an older generation than my own... In this episode I'm in the far east of the Netherlands visiting Dennis aka The Dude of ShoePimp, a sneaker store in Apeldoorn. Many pointed me to his direction because he seems to have the biggest Air Max 1 collection of our small country... seems like an episode with a lot of stories!moreless

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